RENEWAL VALUE MANAGEMENT New Business Requirements in a Recurring Revenue World

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31|08|2020 09:55 Leeftijd: 4 yrs
Categorie: Home, AFSMI-NL

RENEWAL VALUE MANAGEMENT New Business Requirements in a Recurring Revenue World

The ability to expand access to value and grow premium relationships with customers is absolutely essential for long term viability of technology companies


The classic “sell and forget” strategy does not work in a XaaS business model. TSIA has found that a customer is more likely to renew when there is a constant contact strategy in place. Companies that have a monthly contact strategy have an average of 6.5 points less customer attrition than those companies that do not have a contact strategy.*

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